Hi I’m Carly!
For the past 13 years, I’ve partnered with startups, small businesses, and Fortune 100 companies to build distinctive brand systems, grow design teams, and align organizations around a shared creative vision. My path started in fine art—painting portraits in acrylic—before I discovered design as a way to merge creativity with strategy. What I once thought was “cheating” quickly became my passion: using design to shape not just visuals, but entire brand experiences.
I believe impactful design should be both inspiring and measurable—a balance of storytelling, strategy, and data. Over the years, I’ve led rebrands, developed cross-channel identity systems spanning packaging, digital, and retail, and mentored creative teams to deliver work that resonates with audiences and drives growth.